Why and How to Track Competitors

Analyzing your market counterparts is a standard practice for marketing and PR specialists. Even if you haven't looked into your competitors yet, they are keeping an eye on you. Ignoring them means missing valuable insights and potentially losing out financially.

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Social Media Listening 2025: Benefits and Trends

Social media listening is essential for brands looking to stay ahead and set trends. Let’s explore the media landscape for 2025 and uncover the strategies that will shape its future.

Читати

Benefits of Social Media Listening for Marketers

Social media listening is essential for specialists engaging with audiences, particularly, marketers. It provides crucial insights for analyzing performance and planning future strategies.

Читати
All
Monitoring
Marketing & PR
Analytics
Crisis
Reputation
Marketing & PR
December 13, 2024

How Much Negativity Is Too Much for Your Brand—and How to Keep It in Check

Discover why some criticism can boost trust and loyalty—and when it becomes harmful. Learn how to manage negativity effectively and turn feedback into opportunities.

Marketing & PR
December 3, 2024

How AI Social Listening Transforms Brand Strategy

Looking for a smarter way to boost your brand strategy? With AI social listening, you can track mentions, analyze competitors, and spot trends—all in no time!

Reputation
November 26, 2024

How to Reduce Social Media Response Time

Struggling with slow social media responses? Learn how to meet customer expectations with actionable tips from Metricom. Discover how quick replies can transform your brand’s reputation.

Crisis
November 12, 2024

Crisis Management: Do it Right with Social Listening

Worried about a brand crisis or already facing one and unsure where to start? Social listening tools can help at any stage, from early detection to resolution.

Marketing & PR
October 29, 2024

Influencer Marketing: Your Go-To Guide for Growing Audience

Want to expand your reach and connect with the right audience? Dive into our go-to guide on influencer marketing to learn how partnerships can boost your brand.

Monitoring
August 27, 2024

Mastering Content Strategies for a Winning Brand

Content shapes your brand strategy and communicates your goals and unique selling points. It helps you stand out from the competition.

Monitoring
August 14, 2024

Why IT Companies Can't Ignore Social Media Listening

Social media listening gives IT companies valuable insights to fine-tune communication strategies and align projects with business goals. Let’s explore how effective listening can drive success in the IT sector.

Monitoring
Marketing & PR
August 1, 2024

Benefits of Social Media Listening for Marketers

Social media listening is essential for specialists engaging with audiences, particularly, marketers. It provides crucial insights for analyzing performance and planning future strategies.

Marketing & PR
July 15, 2024

When Social Media Listening May Not Be Necessary: Find Out When

Social media listening can seem overwhelming, especially for those unfamiliar with the flood of publications and mentions about their company. Some may underestimate its value, while others might not know how to use the data they gather.

Monitoring
Analytics
July 3, 2024

Why and How to Track Competitors

Analyzing your market counterparts is a standard practice for marketing and PR specialists. Even if you haven't looked into your competitors yet, they are keeping an eye on you. Ignoring them means missing valuable insights and potentially losing out financially.

Monitoring
June 18, 2024

Empowering Communications Specialists: Social Media Listening for Strategic Success

Navigating today's complex communication landscape is challenging, especially with rapid digital advancements and ever-changing media dynamics. Communication professionals face significant hurdles daily.

Marketing & PR
Monitoring
June 5, 2024

Your Guide to Social Media Listening: Objectives and Action Plan

Social media is essential for businesses today. It offers significant opportunities for growth. Companies are investing more in their online presence and tracking its impact to shape future strategies.

Crisis
Reputation
May 21, 2024

Navigating Negative Media: A Brand’s Action Plan

Negative coverage can range from minor, isolated comments to major crises that threaten your brand’s reputation. Knowing how to respond to each situation is essential to protect your image. Here’s how to differentiate between simple hate comments and serious crises—and how to respond effectively.

Marketing & PR
Monitoring
May 21, 2024

Social Media Listening 2025: Benefits and Trends

Social media listening is essential for brands looking to stay ahead and set trends. Let’s explore the media landscape for 2025 and uncover the strategies that will shape its future.

Monitoring
May 1, 2024

Four Benefits of Investing in Social Media Listening

Investing in social media listening is more than just a necessity—it's a strategic move that enables businesses to navigate complexities, seize opportunities, and protect their reputation in today’s fast-paced digital world.

July 3, 2024

Why and How to Track Competitors

Analyzing your market counterparts is a standard practice for marketing and PR specialists. Even if you haven't looked into your competitors yet, they are keeping an eye on you. Ignoring them means missing valuable insights and potentially losing out financially.

August 1, 2024

Benefits of Social Media Listening for Marketers

Social media listening is essential for specialists engaging with audiences, particularly, marketers. It provides crucial insights for analyzing performance and planning future strategies.

August 14, 2024

Why IT Companies Can't Ignore Social Media Listening

Social media listening gives IT companies valuable insights to fine-tune communication strategies and align projects with business goals. Let’s explore how effective listening can drive success in the IT sector.

August 27, 2024

Mastering Content Strategies for a Winning Brand

Content shapes your brand strategy and communicates your goals and unique selling points. It helps you stand out from the competition.

June 18, 2024

Empowering Communications Specialists: Social Media Listening for Strategic Success

Navigating today's complex communication landscape is challenging, especially with rapid digital advancements and ever-changing media dynamics. Communication professionals face significant hurdles daily.

May 1, 2024

Four Benefits of Investing in Social Media Listening

Investing in social media listening is more than just a necessity—it's a strategic move that enables businesses to navigate complexities, seize opportunities, and protect their reputation in today’s fast-paced digital world.

June 5, 2024

Your Guide to Social Media Listening: Objectives and Action Plan

Social media is essential for businesses today. It offers significant opportunities for growth. Companies are investing more in their online presence and tracking its impact to shape future strategies.

May 21, 2024

Social Media Listening 2025: Benefits and Trends

Social media listening is essential for brands looking to stay ahead and set trends. Let’s explore the media landscape for 2025 and uncover the strategies that will shape its future.

October 29, 2024

Influencer Marketing: Your Go-To Guide for Growing Audience

Want to expand your reach and connect with the right audience? Dive into our go-to guide on influencer marketing to learn how partnerships can boost your brand.

July 15, 2024

When Social Media Listening May Not Be Necessary: Find Out When

Social media listening can seem overwhelming, especially for those unfamiliar with the flood of publications and mentions about their company. Some may underestimate its value, while others might not know how to use the data they gather.

August 1, 2024

Benefits of Social Media Listening for Marketers

Social media listening is essential for specialists engaging with audiences, particularly, marketers. It provides crucial insights for analyzing performance and planning future strategies.

June 5, 2024

Your Guide to Social Media Listening: Objectives and Action Plan

Social media is essential for businesses today. It offers significant opportunities for growth. Companies are investing more in their online presence and tracking its impact to shape future strategies.

May 21, 2024

Social Media Listening 2025: Benefits and Trends

Social media listening is essential for brands looking to stay ahead and set trends. Let’s explore the media landscape for 2025 and uncover the strategies that will shape its future.

December 3, 2024

How AI Social Listening Transforms Brand Strategy

Looking for a smarter way to boost your brand strategy? With AI social listening, you can track mentions, analyze competitors, and spot trends—all in no time!

December 13, 2024

How Much Negativity Is Too Much for Your Brand—and How to Keep It in Check

Discover why some criticism can boost trust and loyalty—and when it becomes harmful. Learn how to manage negativity effectively and turn feedback into opportunities.

July 3, 2024

Why and How to Track Competitors

Analyzing your market counterparts is a standard practice for marketing and PR specialists. Even if you haven't looked into your competitors yet, they are keeping an eye on you. Ignoring them means missing valuable insights and potentially losing out financially.

November 12, 2024

Crisis Management: Do it Right with Social Listening

Worried about a brand crisis or already facing one and unsure where to start? Social listening tools can help at any stage, from early detection to resolution.

May 21, 2024

Navigating Negative Media: A Brand’s Action Plan

Negative coverage can range from minor, isolated comments to major crises that threaten your brand’s reputation. Knowing how to respond to each situation is essential to protect your image. Here’s how to differentiate between simple hate comments and serious crises—and how to respond effectively.

November 26, 2024

How to Reduce Social Media Response Time

Struggling with slow social media responses? Learn how to meet customer expectations with actionable tips from Metricom. Discover how quick replies can transform your brand’s reputation.

May 21, 2024

Navigating Negative Media: A Brand’s Action Plan

Negative coverage can range from minor, isolated comments to major crises that threaten your brand’s reputation. Knowing how to respond to each situation is essential to protect your image. Here’s how to differentiate between simple hate comments and serious crises—and how to respond effectively.

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